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From:TheBahamasWeekly.com Focus on Fashion
An international flip-flop brand is infusing more Bahamian flair into its colorful collection of environmentally friendly footwear designed in Miami and made in Brazil. Samba Sol, which debuted in the local market in 2017, has expanded its footprint to include Bahamas green, a nod to the country’s lush foliage, and its Junkanoo-inspired sandals paying homage to the nation’s premier cultural event. It brings to three the number of fashion products offered in its Bahamas Country Collection. The new designs are set to debut this summer. “Since launching in The Bahamas two years ago there has been no shortage of consumers embracing the brand. Leading resorts have partnered with us for custom collaborations for retail sale or as amenities for VIPs and we have connected with Bahamians who want to demonstrate their national pride with our Bahamas flag flip flops,” said Beau Beasley, Samba Sol’s director of sales and marketing. “To see a new market wholeheartedly embrace our footwear is enormously gratifying for our company. People are demanding more from shoe companies beyond style, comfort and durability. We believe that people want footwear that is natural, recyclable and utilizes an eco-conscious manufacturing process. Having leading resorts such as Atlantis, Baha Mar and Albany come onboard confirms that we are on the right path.”
Inspired by the sun and the beach, Samba Sol’s comfy, trendy flip flops are made with 100 per cent recycled, biodegradable Brazilian rubber called bio rubber, which decomposes in five years, compared to the seven centuries it takes synthetic rubber to break down. Moreover, the company, led by CEO Carrie Johnson, shows respect for the planet in reusing all its waste. “This is definitely a growth market for us, and we’re fully committed to bringing exciting, new offerings to a fresh crop of customers,” said Mr Beasley.
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