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Last Updated: Dec 29, 2011 - 2:18:31 AM |
Dolly Madison President, Don
Roberts proudly shares his enthusiasm that Grand Bahamians have flocked
to Dolly Madison Madison Home Center in record numbers to take advantage of the
Midnight Madness sale which surprisingly has been the best it has been in years.
Freeport, Grand Bahama Island - Over
the past several years it seems the leading word from the lexicon used
to describe the economy on Grand Bahama Island has been;
recession.
A Glimmer of hope has arisen amidst this economic dark cloud as Dolly
Madison Home Center proclaims record breaking sales numbers at it's 2011
Midnight Madness Sale. This store wide sale event has been described by
many Grand Bahama residents as the 'Black Friday' of The Bahamas that
marks the beginning of the holiday shopping season.
Local Television station ZNS TV showed up to share the positive news with the Grand Bahama community and conducted interviews with residents that have decided to shop at home to avoid the hassles now involved with shopping for goods abroad. Don Roberts Sr., The President of Dolly Madison was pleasantly surprised that business has actually improved
this year of all years as he emphasized his commitment to "offering great shopping value with real discounts that his customers can understand and appreciate."
Mr. Roberts proclaims that the great success didn't just happen on its own but was the end result of a carefully crafted marketing plan that encompassed both traditional media and the internet via TheBahamasWeekly.com all executed by his marketing director, David Mackey president of Mackey Media ltd.
Prominent attorney Rengin
Johnson shares her enthusiasm for shopping at home and remarks that she
has shopped at Dolly Madison Home Center's Midnight Madness Sale for
years |
Customers interviewed by ZNS TV comment on the value of shopping at home |
Steve Burrows interviewed by ZNS
TV comments shares his enthusiasm for Dolly Madison's Midnight Madness
shopping tradition and the big savings offered |
Right on up till midnight customers continue to flood the doors of Dolly Madison for big savings. |
A major component of Dolly Madison's advertising campaigns during the past three years has been the comedic antics of Patrice Johnson (myrtle) and Brion Roxbury (Junior), for a dose of Bahamian humor, be sure to view the video produced by Mackey Media Ltd below. Enjoy!
© Copyright 2011 by thebahamasweekly.com
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