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From:TheBahamasWeekly.com International
Bahamaren LTD to partner with Beijing Micro - Shinning Advertising , to market and promote the Island of the Bahamas and to position Bahamar as the top choice for Asians in the region. Beijing, China – We are pleased to announce that Bahamaren Ltd and Beijing Micro - Shinning Advertising has agreed to partner in collaboration to promote the islands of the Bahamas in China. Under the strategic agreement Beijing Micro- Shinning Advertising will assist in Branding planning and management , Cyber PR, and Digital Marketing. Beijing Micro- Shinning Advertising has an expertise in communication and an over all advantage. The company has an a list clients base such as ; Intel, .Hawaiian Airline, Air France , BMW, Sina, Baidu,WeChat, Motorola, and Weibo. This partnership will give Bahamaren LTD access to over 400 million Chinese online users , Local government , and affluent chinese celebrities. China remains number one in online website and smart phone users. Last year Chinese tourists spent more than $100 billion on international travel, making it the world's largest tourism source market in terms of spending. New trends suggest that Hawaii remains the Bahamas competition in Chinese outbound tourism, because of its historical events with Pearl Habor . New trends also suggest that Asian travelers would like to experience far away island destinations making the Bahamas an appealing choice of travel. Non existing direct flight remains a challenge in our mission to expand the Bahamas tourism market, our data concludes that: direct flights are important in reducing the amount time lost from vacationing time. We will continue to target those emerging markets that have the strongest growth potential in China. This next phase is the building on an already successful and established platform and takes it a step further by specifically focusing on quality, highlighting examples of some of the very best attractions and experiences that Bahamian tourism has to offer. It is necessary that the Bahamas stay relevant in a highly competitive and fast-changing global tourism environment. Our team's work continues to show a more contemporary, sophisticated, energetic and inspiring Bahamas and presents a stronger image of the quality experiences available to consumers when they come to the Islands of the Bahamas for a holiday. Next month our company will begin It's official count down to the opening of Bahamar. We believe there is significant opportunity to premiumize and accelerate growth in our tourism market. This agreement demonstrates Bahamaren creative approach to partnerships and it's ability to identify and stay at the forefront of consumer trends driving the industry. By working along with BEIJING MICRO - SHINNING ADVERTISING’s brand leadership and global footprint innovative technology, together we will be able to capitalize on the many exciting growth opportunities in the single-serve, pod-based segment of the tourism industry. Importantly, this partnership provides our clients with a convenient way of creating access for tourism potential in China.
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