From:TheBahamasWeekly.com

Ministry of Tourism Updates
Bahamas courts new airlift at Routes Americas
By Kendea Smith, Bahamas Ministry of Tourism & Aviation
Feb 21, 2018 - 9:25:10 PM


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Pictured above (left-to-right): Faye Cash, General Manager – Airlift, Ministry of Tourism; Christopher de Man, Senior Schedule Planning Manager – North America, Air Canada; Tyrone Sawyer, Senior Director – Airlift, Ministry of Tourism; Filip Rotaru, Manager – Network Planning & Scheduling, Air Canada; Jan Knowles, Vice President – Marketing, NAD; Fred Lounsberry, CEO, Nassau/Paradise Island Promotion Board. Air Canada provides nonstop service (6 days per week) Toronto/Nassau year ‘round; Nonstop Calgary/Nassau service, Winter; and nonstop (once per week) Toronto/George Town, Exuma. Photo: MOT

NASSAU, Bahamas : A delegation comprised of the top airlift experts in the country recently traveled to the annual Routes Americas Conference in hopes of luring new airlift opportunities for the Islands of The Bahamas.

The event was held in Quito, Ecuador and attracted 650 delegates, 70 airlines and 150 airport representatives.

The conclave pairs tourism officials and potential partners in face-to-face meetings in hopes of generating new relationships and strengthening existing ones.

Senior Director of Airlift Development at the Ministry of Tourism and Aviation Tyrone Sawyer, who lead the Bahamas delegation, said the event is always exciting.

“You never know what to expect, but we come prepared,” he said. “We know that Routes is always efficient because it provides a forum for us to meet and review plans with the existing airline partners and with airlines that do not presently serve The Islands of The Bahamas. We feel good about what we accomplished.”

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Pictured above (left-to-right): Tyrone G. Sawyer, Senior Director – Airlift, Ministry of Tourism; Tracy Cooper, Managing Director – Bahamasair; Faye Cash, General Manager – Airlift, Ministry of Tourism; Samantha Lookie, Manager – Marketing/Charters, Bahamasair; Fred Lounsberry, CEO, Nassau/Paradise Island Promotion Board. Bahamasair took the opportunity at Routes Americas to reach out to explore Interline Partnerships with several of the airline partners. Photo: MOT

Bahamasair Managing Director Tracy Cooper also attended Routes Americas 2018 with the hope elevating the national flag carrier’s role in tourism development.

According to Mr. Sawyer, there were a number of significant meetings that resulted in the possibility of new airlift.

He added that the preparation of thorough route analysis, negotiations and designs of robust destination branding campaigns are already underway.

The Bahamas team also met with several long time partners  and explained that plans are on the drawing board to revive Grand Bahama as a prime tourism destination.

Mr. Sawyer says he feels the conclave was successful as many airlines also had good news for the Islands of The Bahamas. 

“It was also very exciting to hear airline partners report about the how surge in consumer demand to Abaco, Eleuthera, Exuma, Nassau and Paradise Island and San Salvador is causing their load factor and yield performance to track in a positive direction,” he said.

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Pictured above (left-to-right): Tyrone G. Sawyer, Senior Director – Airlift, Ministry of Tourism; Doug Blissit, Consultant, Nassau/Paradise Island Promotion Board; Chris Kennedy, General Manager – Global Partnerships/Network Planning, Delta Air Lines; Jan Knowles, Vice President – Marketing, NAD; Faye Cash, General Manager – Airlift, Ministry of Tourism; Fred Lounsberry, CEO, Nassau/Paradise Island Promotion Board. Delta provides nonstop service from its Atlanta hub to Nassau, Grand Bahama Island, North Eleuthera, George Town , Exuma and Marsh Harbour, Abaco. Delta also flies daily nonstop from JFK to Nassau; and seasonally from Boston, Detroit and Minneapolis to Nassau. Photo: MOT







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