Official match commentary will also be available
across broadcast radio, Flow TV audio and mobile App platforms in English and
Spanish under a partnership agreement with talkSPORT
Cable
and Wireless Communications (CWC) today announced that it has reached an
agreement with talkSPORT, global audio partner of the Barclays Premier League,
to acquire live audio streaming rights and official match commentary of Barclays
Premier League football across all its markets in the Caribbean and Latin
America until the end of the 2018/19 season. CWC has also been granted
sponsorship and marketing rights within the content, as well as the right to
distribute branded coverage across free to air radio stations in the region.
CWC,
which now operates the Flow brand in a number of markets, will allow their
customers access to live commentary (in English and Spanish) of every Barclays
Premier League match for four seasons starting in 2015/16. CWC’s customers will
also have access to live commentary for the climax of the 2014/15 season.
Through
its market-leading products, CWC will stream coverage of the world’s most
popular and exciting football league to customers through their Flow set top
box and online via a new mobile application to be unveiled shortly. In addition to talkSPORT’s official live
commentary; users will also enjoy coverage of selected FA Cup matches, weekly
Barclays Premier League preview and review shows and other mobile and digital
content. Additionally, CWC customers
will also be able to download a specially created Football App associated with
this partnership, and access the exciting commentary of the matches, at their
convenience.
James
McElvanna, newly appointed VP of Products at CWC, said: “We are delighted to be
partnering with talkSPORT in bringing exclusive audio rights for Barclays
Premier League football to our markets up until the end of the 2018/19
season. This partnership also allows us
to continue to demonstrate the advantages of our recent merger with
Columbus. Through our newly merged
companies we are combining our strengths and will work with our content
partners to expand our multi-platform approach to deliver top sports
programming to our customers throughout our markets, as well as the advertisers
who want to reach them. With access to every game – all 380 – there will be no
better place for fans to keep up with all the action than with CWC.”
Scott
Taunton, Chief Operating Officer of talkSPORT owner UTV Media plc, said: “We
are thrilled to be entering into this new long-term strategic partnership with
Cable and Wireless to exploit talkSPORT’s Barclays Premier League audio rights
in the Caribbean. The combination of our world class content and Cable and
Wireless’s market-leading fixed and mobile distribution equals great news for
football fans across the region.”
About Cable & Wireless
Communications
Cable
& Wireless Communications Plc (CWC) is a full-service communications
provider operating in 16 countries throughout the Caribbean and Latin America.
With four leading brands: Mas Movil (Cable and Wireless Panama), LIME (the
Caribbean excluding The Bahamas), BTC (The Bahamas) and Cable and Wireless
Seychelles, CWC offers mobile, broadband, TV, domestic and international fixed
line services and serves over 5.5m customers.
CWC also provides premium data centre hosting, domestic and international
managed data network services and customised IT Service Solutions to businesses
and governments through our Cable & Wireless Business Solutions division.
We
are the market leader in most of the products we offer and the territories we
serve.
For
more information visit:
www.cwc.com
.
About talkSPORT
talkSPORT
is the world’s biggest sports radio station and Global Audio Partner of the
Barclays Premier League. The station has an exclusive package of global audio
rights outside the UK until 2019, offering commentary on all 380 Barclays
Premier League games in multiple languages. The station is also an official broadcaster
of the FA Cup, England football internationals and the Capital One Cup.