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DEMA statement on North Bimini Terminal Project
By Tom Ingram, Executive Director, DEMA
May 15, 2014 - 8:40:51 PM

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The following is a statement by
Tom Ingram, Executive Director, Diving Equipment and Marketing Association:

I am writing on behalf of the Diving Equipment and Marketing Association (DEMA) regarding the above project. Thank you for the opportunity to provide DEMA’s comments on this important issue.

The Diving Equipment and Marketing Association (DEMA) is a non-profit trade association based in San Diego California, representing the business and consumer interests of the recreational scuba and snorkel diving industries all over the world. DEMA’s mission is to promote sustainable growth in safe recreational scuba diving and snorkeling while protecting the underwater environment.

Bimini, with more than 1,700 residents, is one of the recreational diving jewels of the Bahamas. Located 48 miles from Florida, USA, Bimini has long enjoyed a reputation among US and international consumers as a pristine diving and fishing location and annually attracts more than 3,000 diving visitors to businesses which belong to the Bahamas Diving Association (BDA), as well as more than 3,700 annual diving visitors who arrive in private vessels. These diving visitors are in addition to the thousands of visitors each year who make the short journey by air or boat to fish in Bimini’s unspoiled waters.

These tourists currently spend an annual average of almost $2,800 each on Bimini, including spending at diving operations, hotels, restaurants and other facilities on the island. According to data from the Bahamian Government, diving tourists contribute more than $8miilion dollars to the economy from Bimini-based members of the BDA alone, along with almost $11million contributed from Florida-based Day Boats visiting Bimini. Combining the economic impact of diving visitors to BDA Members with Day-Boat visitors it is clear that more than $19million is generated annually by recreational diving in Bimini for the Bahamian economy.

DEMA’s own research studies also indicate that the diver from the US visiting Bimini is an affluent consumer, capable of contributing considerable resources to the economy of Bimini. Diving consumers from the US who visit land-based resorts such as those on Bimini have the following demographic characteristics:

· More than 38% have a yearly household income of greater than $100,000, compared to only 15% of all US households. These visitors have the money and time to spend on visits to Bimini.

· More than 24% have children between the ages of 11 and 17 compared to 18% of all US households, furthering the opportunity for Bimini to attract an audience whose family members will visit time and again throughout their lives.

· More than 50% have net worth between $1million and $2million, compared to less than 8% of all US households.

· More than 84% are homeowners compared to 77% of US households, with 29% of these homes having a market value greater than $500,000, compared to 10% of US households having a similar market value.

In conclusion of this point, the diving consumer from the US, visiting Bimini is affluent and interested in diving in the world-class and pristine diving environment that is currently found in Bimini.

CONSIDERATIONS

DEMA is concerned with several economic and process issues surrounding the North Bimini Ferry Terminal Project. Among these concerns are:

Inadequate public input on the project - The Environmental Impact Assessment (EIA) summarizes this concern when it indicates that, “a limited sample size of approximately 50” Bimini residents were polled in an “informal survey.” The limited sample size indicated that this project would, “result in an economic benefit.”

It should be clear that this small sample size of Biminites is inadequate, especially given the recent public outcry over the potential environmental and economic impacts such a project could have. In fact, the EIA expresses concern over this project from these same Biminites polled, indicating that these (approximately 50) Biminites, “expressed concerns for potentially adverse impacts on marine resource habitat, fisheries, disruption, inconvenience and behavior.”

DEMA agrees with these concerns.

The decline in diving population visiting Bimini due to the environmental impact – The affluent individual described in the demographic profile of the diving consumer visiting Bimini, as presented herein, is generally concerned with the environment and with the sustainable use of natural resources (Source: Murch, Arvin. 1971. "Public Concern for Environmental Pollution." Public Opinion Quarterly 35:100-106).

A very real concern to DEMA and to all diving businesses – especially those based in nearby Florida - is the fact that any environmental degradation, especially of the magnitude being described in the North Bimini Ferry Terminal Project EIA and its Addendum, is likely to have a negative impact on the perception of pristine diving which Bimini now holds in the minds of diving consumers. As a result of this project, it is possible that the number of divers visiting Bimini will decline dramatically as public perception develops regarding this project’s potential environmental impact.

It is possible that this perception, and perhaps the reality, of the environmental impact will, in effect, cause Bimini and the Bahamas to trade the affluent and sustainable diving consumer population for a population of less-affluent cruise and ferry consumers, with less-well-known demographic, life stage and economic characteristics.

Such a trade of one population for another could have devastating impacts on the number of divers visiting Bimini, with a resulting economic impact on BDA members, DEMA members and the economy of Bimini.

Long term environmental and economic impact – There is a strong possibility that any negative environmental impact could be long term in nature. Since underwater areas close to popular dive sites are being transformed to accommodate the North Bimini Ferry Terminal, even a partial failure to create the economic benefit projected will be devastating to the long term environmental and economic survival of Bimini. Once the damage to the underwater environment is done, there is no turning back.

In our opinion, the potential economic upside of this project is inadequate when compared to the great risks involved with the potential for failure of this project to create positive economic benefit, and the long-term environmental risks involved.

RECOMMENDATIONS

DEMA strongly recommends that the Bahamas and Bimini Governments evaluate this project carefully, including creating opportunities for substantial public and business input, and careful evaluation of the potential for negative environmental impacts on Bimini. Such negative impacts could result in the economic detriment to the people of Bimini and devastation to the recreational diving community visiting Bimini.

We would be pleased to help in any way you deem appropriate and stand ready to assist. Thank you for the opportunity to provide input on this critical issue.




Disclaimer: The views expressed here are solely those of the author in his/her private capacity and do not in any way represent the views of TheBahamasWeekly.com



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